June 30, 2012 – As I have researched tips for successful digital self-publishing, I have found opposing views on pricing (remember, this is all for e-books). Some advocated the low cost option, even going to extremes and giving the book away for free while others contended that low prices may adversely affect reader’s trust in the product. I’m not sure where I fall on the cheapskate continuum, so I’m curious to hear what readers think about e-book pricing. I have a few questions for you:
1. Why would you (or would you not) buy a $0.99 e-book from an unknown author?
2. How much of a difference would it make to you if a digital book was priced at $7.99 instead of $4.99 (the paperback version is about $18-19). Why might you hesitate to buy the digital version at the higher price ($7.99)?
3. How much does price matter to you compared to the content of the book/reputation of the author?